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Partner Assessment
Assess internal, external and co-founder partnerships.
A structured assessment model based on pre-defined and custom-made questions for internal partners, external partners and co-founders — including a dedicated co-founder evaluation.
Understand the partnership before it becomes the problem
Partnerships rarely fail because nobody had the right skills. They fail because expectations, working styles, values and decision-making habits were never made explicit. One person expects immediate action while another wants time to assess. One sees criticism as necessary honesty while another experiences it as a lack of trust. These differences often stay hidden while things are going well — and become expensive when pressure, setbacks or difficult decisions arrive.
Partner Assessment creates a structured way to surface those differences early, using the partners’ own answers rather than assumptions.
Built for different kinds of partnerships
Use the assessment with internal partners, external partners or co-founders. Invite participants individually or add a complete roster, and decide whether you want to answer on the same level as everyone else.
Each participant receives a personal link and can respond without creating an account. Their answers remain connected to their name, role, partner type and organisation, making it possible to understand both the overall patterns and the perspectives behind them.
Ask the questions that ordinary partner discussions avoid
Start with up to twenty predefined questions covering areas such as:
- Roles, responsibilities, skills and experience
- Working methods, planning and preferred tools
- Expectations about effort and working hours
- Personal and professional values
- Communication preferences
- Behaviour during success, criticism and setbacks
- Accountability when something goes wrong
- Equality, special rights and management style
Add up to twenty questions of your own, with a short title, supporting description and an image where useful. This lets you investigate the specific responsibilities, commercial expectations, ownership questions or collaboration risks relevant to your partnership.
See where the answers align — and where they do not
The dashboard shows participation, completion, answers by question and differences between internal partners, external partners and co-founders. You can see which questions received detailed answers, where participation is incomplete and whether important perspectives are still missing.
Participants who have not responded receive an automatic reminder after 24 hours. Answers and participant information can also be exported for your own review.
What the deep analysis looks for
The analysis reads the complete set of answers together and examines:
- Shared patterns — the working habits, expectations and values that appear across the partnership.
- Important differences — where named participants hold different positions on communication, effort, responsibility, leadership or collaboration.
- Potential issues — signals that could create conflict, delay decisions or weaken trust when the partnership is under pressure.
- Individual profiles — each participant’s work style, values, communication preferences and areas to be aware of.
- Collaboration improvements — practical actions that can make responsibilities, communication and ways of working clearer.
- Likelihood of succeeding together — an evidence-based estimate with its reasoning and the most important risks behind it.
The purpose is not to label people as right or wrong. It is to make differences discussable before they turn into unresolved conflict.
Then ask your own questions
After the analysis, continue investigating in plain language: where do the founders have different expectations about working hours, who approaches criticism differently from the rest of the team, which disagreements could affect decision-making, or what should we agree before starting the partnership? Answers are based only on the information collected, with participants named where relevant. If the responses do not support a conclusion, the tool says so.
Turn insight into a working agreement
Share the initiative with Contributors who can help manage the assessment or Guests who need view-only access. Use the findings as the basis for a direct conversation about responsibilities, communication, leadership, accountability and what should happen when the partnership faces pressure.
Partner Assessment cannot guarantee that people will work well together. It can reveal the expectations and differences that are usually discovered too late — giving partners the opportunity to address them before committing more time, money and trust.
What you get
- Pre-defined and custom question sets
- Internal, external and co-founder modes
- Comparable assessment scoring
How it works
- 1. Sign in.
- 2. Create an initiative and give it a name unique to your account.
- 3. Work through the Partner Assessment flow and close it when done.
- 4. Connect it into The Better Business Project for deep-dive analysis.